I'm working on a brand new site for professional / legal recommendations. The best way to get a plumber / lawyer / mechanic is by recommendation. I've put my tuppence worth in by building a site to recommend some great unsung heroes at www.lawyersilike.com
Hopefully a client or fellow professional or even prospective employer will look at the site, and one of the guys recommended will benefit. Everyone seems to market themselves. I'd far rather take the word of someone else.
Hopefully the site will grow and get some good useage in time. Let's wait and see....